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Moderating effects of service failure and customer communication on the relationship between service quality and customer satisfaction among mobile phone firms in Kenya
(Maseno University, 2016)
Worldwide, Telecommunication Industry revenue has reached 2.1 trillion dollars in 2013 and is expected to grow by 3.4% by 2014. In Kenya, the mobile phone sector is growing at 80.5% adoption rate and contributed 12% GDP ...