Browsing Masters Theses by Author "AKOMO, Esther,Okoth"
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Influence of customer relationship management dimensions on performance of five-star hotels in Nairobi County
AKOMO, Esther,Okoth (Maseno University, 2019)ABSTRACT The hotel industry today faces high level of competition; therefore, success will come only to those who can accurately study what consumers want by examining the environment continuously and offering the greatest ...