Browsing School of Business and Economics by Title
Now showing items 23-33 of 33
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Marketing models for performance among four and five star Hotels in Kenya
(Maseno University, 2016)Kenya has been slow in adjusting to the external hospitality environment and adopting competitive marketing strategies as evidenced by the higher growth of tourism in competitor countries. Marketing models such as the four ... -
Mediating Role of Management Practices in the Relationship Between Financial Motivation and Poverty of Micro Enterprise Owners in Homa-Bay Sub-County, Kenya
(Maseno University, 2017)The average level of poverty in Kenya is 52% while the level of poverty in Homa-Bay County stands at 77.49%. Studies reveal that three out of five micro-enterprises (MEs) in Kenya fail within the first one year of ... -
Moderating Effect of Business Risks on the Relationship Between Audit Effort and Audit Fees Among Audit Firms in Western Kenya
(Maseno University, 2014)Auditing is an important aspect of financial management oversight and is mandatory for public companies. Despite this critical role, audit firms have been criticized for failure to embrace business risk auditing approach ... -
Moderating Effect of Investment Decisions on Corporate Risk Management and Financial Performance of Deposit Taking Savings and Credit Cooperative Societies In Western Kenya
(Maseno University, 2021)Globally, the financial performance of Savings and Credit Cooperative Societies (SACCOs) has been improving steadily as shown by the increase in membership which is approximated at one billion, with the turnover from the ... -
Moderating Influence of Employee Engagement On the Relationship Between Employee Procurement Implementation and Operational Performance of Counties in Western Kenya
(Maseno University, 2018)Governments globally focus administration to achieve high operational performance. Being a measure of performance depicted by effectiveness, efficiency, environmental responsibility; on such operations as cycle time, waste ... -
Moderating influence of job satisfaction on the relationship between employee resourcing practices and performance of academic staff in Kenyan public universities
(Maseno University, 2022)Public universities spur Kenya Vision 2030’s pursuit for globally acclaimed education, training and research. However, higher education stakeholders including World Bank, employers, Kenya’s Commission for University Education ... -
Projection of Educational Resource Requirement for Provision of Quality Education In Primary and Secondary Schools In Siaya County, Kenya By 2030
(Maseno University, 2021)Projection of educational resources such as teachers and physical infrastructure is the first step towards effective allocation of the scarce resources that are vital in provision of quality education. Siaya County recorded ... -
Relationship Among Entrepreneurial Processes, Procurement Affirmative Action Practices and Business Success of Entrepreneurs With Disability in Western Kenya
(Maseno University, 2020)Global Network for Entrepreneurs with Disabilities support studies indicating that selfemployment as an entrepreneurial activity has nearly twice as many economically engaged people with disability running their own ... -
Role of cost of information adoption and utilization in the relationship between cost of sugar cane production and cost of food production among farmers in Nyanza region, Kenya
(Maseno University, 2021)In Kenya, agricultural sector absorbs 60% of the labour force, contributes 24% to GDP and sustains over 80% of the rural populations’ livelihood. In Nyanza region, sugarcane production covers 55.9% of the total arable ... -
Role of Entrepreneurial Networks and Eefect of Failure Attributions on Growth Orientation of Survival-Focused Micro-Entrepreneurs in the Slums of Nairobi, Kenya
(Maseno University, 2019)Micro-entrepreneurs have opened up international markets, increased exports and created employment worldwide. However, among many of the Africa informal economies, approximately 400,000 micro-entrepreneurs do not survive ... -
Structure and performance of fish Markets in the Lake Victoria region, Kenya
(Maseno University, 2002)This study investigates the structure and performance of fish markets in Kenya's Lake Victoria region. The primary data used to analyse the market structure is based on a multistage survey of 465 respondents in Busia, ...