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Now showing items 11-20 of 23
Information Systems Resources, Capabilities and Performance of Firms in Telecommunications Industry, Kenya
(Maseno University, 2018)
Kenya's economy today is driven majorly by information-based service businesses
where telecommunication industry is playing a critical economic role. According to
Communications Authority of Kenya report of 2017, Kenya ...
Effects of Floods on Economic Value of Crops, Livestock Production and Land Among Communities of Nyando and Budalangi in The Lake Victoria Basin, Kenya
(Maseno University, 2016)
Increasing frequency and intensity of extreme climatic events such as floods are likely to
increase the vulnerability of poor households and communities in developing countries. The
Lake Victoria basin of Kenya, specifically ...
Influence of Customer Segmentation Strategy and Corporate Culture on Performance of Commercial Banks in Kenya
(Maseno University, 2018)
Globally and locally, financial institutions enhance economic growth through financial
assistance to business fraternity, which in turn facilitates to improvement in the standard of
living of people. However, with ...
Moderating Effect of Business Risks on the Relationship Between Audit Effort and Audit Fees Among Audit Firms in Western Kenya
(Maseno University, 2014)
Auditing is an important aspect of financial management oversight and is mandatory
for public companies. Despite this critical role, audit firms have been criticized for
failure to embrace business risk auditing approach ...
An Empirical Investigation of the Relationship Between Energy Consumption and Economic Growth in Kenya: A Disaggregated Approach
(Maseno University, 2014)
Energy is a fundamental input for economic growth worldwide. Despite this, the existence,
direction and magnitude of the relationship between energy consumption and overall economic
growth remains controversial in empirical ...
Effect of Financial Leverage and Ownership Concentration on Performance of Firms Listed at The Nairobi Securities Exchange, Kenya
(Maseno University, 2015)
Financial leverage literature shows plausible but mixed relationships between leverage and
performance. Prior studies show mixed relationships between ownership concentration and
performance. Ownership concentration and ...
Effect of Strategic Change and Firm Characteristics on Performance of Firms in the Alcohol Industry, Kenya
(Maseno University, 2017)
Strategic change is global-wide and impacts on the content of strategy.The relationship between
strategic change and performance reveals an equivocal findings suggesting that the relationship'
may be affected by factors ...
Mediating Role of Management Practices in the Relationship Between Financial Motivation and Poverty of Micro Enterprise Owners in Homa-Bay Sub-County, Kenya
(Maseno University, 2017)
The average level of poverty in Kenya is 52% while the level of poverty in Homa-Bay
County stands at 77.49%. Studies reveal that three out of five micro-enterprises (MEs)
in Kenya fail within the first one year of ...
Influence Of Human Resource Management Practices on The Performance of Small and Medium Enterprises in Kisumu Municipality, Kenya
(Maseno University, 2013)
This study investigated the influence HRM practices on the performance of SMEs in Kisumu
Municipality. HRM is the management function that implements strategies and policies
relating to the management of individuals. The ...
Analysis of the Effect of Customer Personality On Determinants of Customer Loyalty in the Banking Sector: A Survey of Banks in Homabay County, Kenya.
(Maseno University, 2013)
Marketing management research has advocated for the establishment of determinants of
customerloyaltyto improve customer retention and organization performance. Despite consumer
behavior theory emphasizing the importance ...